Programming News
Season Six Premiere of DEADLIEST CATCH Blasts Ratings Records, Sees Largest Audience in Series History
DEADLIEST CATCH and CONSTRUCTION INTERVENTION earned Discovery Channel the number one spot on cable Tuesday night. The season six premiere episode of DEADLIEST CATCH pulled in a 3.09 HH and a 2.66 P25-54 AA%, making it the highest-rated episode in series history among most key demos including HH, P2+, P/M25-54, P18-49, P18+ and P/M/W35-54 in delivery and ratings. The season six premiere episode also earned a spot as one of the top 25 highest rated primetime telecasts in Discovery Channel history among P25-54.
The episode posted double-digit gains when compared to the year-ago time slot and triple-digit gains versus time slot norms year-to-date, drawing in more viewers than ABC’s Dancing With The Stars, CBS’s NCIS and NBC’s The Biggest Loser among key demos.
Following DEADLIEST CATCH, all-new series CONSTRUCTION INTERVENTION, which debuted at 10 PM, was the number four cable telecast in its time slot among M25-54 and the number five cable telecast among M18-49. The episode posted double-digit gains when compared to time slot norms on the network year-to-date.
The ratings success of DEADLIEST CATCH and CONSTRUCTION INTERVENTION made Discovery Channel the number one cable network in primetime on April 13 for P/M 25-54 and P/M 18-49.